Top News Desk: A keyword is a word or phrase that describes the content on a web page. Keywords are an essential part of SEO (Search Engine Optimization), as they help search engines identify and rank web pages in their search results.
The most important keywords are those related to the main topic of the web page. These are called primary keywords. For example, if you have a web page about fitness, the primary keywords might be “fitness”, “exercise”, “workouts”, and “weight loss”.
In addition to primary keywords, web pages can also include related keywords. These are words and phrases related to the main topic of the page that can help search engines find the page. For example, if the web page is about fitness, related keywords might include “nutrition”, “yoga”, “running”, and “gym”.
When creating content for a web page, it’s important to include both primary and related keywords. This will help search engines identify the page and rank it higher in the search results.
In addition to using keywords on web pages, you can also use keywords in other parts of SEO, such as in the titles and meta descriptions of web pages. These are called meta keywords. Meta keywords are important because they appear in the search results and can help search engines identify the page.
Overall, keywords are an important part of SEO and can help search engines identify and rank web pages. By including both primary and related keywords on web pages, as well as in the titles and meta descriptions, you can help your web pages rank higher in the search results.
Edited by: Habiba Sultana
